Parker will be joining Bacardi after a stand-out career at Diageo and Unilever where she served in a number of senior marketing, brand and innovation roles. Parker will be joining Bacardi after a stand-out career at Diageo and Unilever where she served in a number of senior marketing, brand and innovation roles.
Kathy Parker has joined Bacardi as its chief marketing officer for Patrón and Grey Goose. “Leading these two iconic brands which truly define their respective categories is a marketer’s dream,” said Parker. Martin de Dreuille, Vice President Global Marketing, GREY GOOSE vodka, and Adrian Parker, Vice President, Global Marketing, PATRÓN tequila, will report to Kathy when she joins later this year.Following her new role, Parker will relocate to Bermuda with her family in August pending authorization by the Bermuda Immigration Authority.At the just concluded pitchers award, there is no better way to showcase award-winning talent than walking away with thrRadisson Hotel Group has announced the addition of six new hotels to its African portfolio, bringing the total to almostAXA announced to the public it has entered a strategic collaboration with the Western Union Company, a leader in cross –In an effort to accelerate and deepen the growth of online education in Nigeria, Airtel Nigeria has announced a partnersDPO Group (DPO), an African payment service provider operating across 19 countries, has entered into an agreement to be Marin's is a service company dedicated to the creation, manufacturing and distribution of in-store marketing solutions tHP Inc. has unveiled ‘HP Amplify,’ a global channel partner program that will drive dynamic partner growth and deliver c Bacardi Limited announced the appointment of Kathy Parker as Chief Marketing Officer for Patrón tequila and Grey Goose vodka, with Ms Parker set to relocate to Bermuda with her family in August. The Bacardi Limited brand portfolio comprises more than 200 brands and labels, including BACARDÍ® rum, GREY GOOSE® vodka, PATRÓN® tequila, DEWAR’S® Blended Scotch whisky, BOMBAY SAPPHIRE® gin, MARTINI® vermouth and sparkling wines, CAZADORES® 100% blue agave tequila, and other leading and emerging brands including WILLIAM LAWSON’S® Scotch whisky, ST-GERMAIN® elderflower liqueur, and ERISTOFF® vodka. Bacardi Limited, the largest privately held spirits company in the world has announced the appointment of Kathy Parker as Chief Marketing Officer for PATRÓN tequila and GREY GOOSE vodka.
Bacardi Limited, the largest privately held spirits company in the world, has appointed Kathy Parker as Chief Marketing Officer for PATRÓN tequila and GREY GOOSE vodka.
Parker will be joining Bacardi after a stand-out career at Diageo and Unilever where she served in a number of senior marketing, brand and innovation roles.
“I am thrilled to join the Bacardi extended family. Most recently, Parker was Senior Vice President for Global Premium Rums, Gins and Portfolio Scotch Whiskey brands at Diageo, where she drove transformational growth across her portfolio and completely revitalized several brands. It’s an exciting time to be joining the Bacardi team,” parker concludes.In her new role, Kathy will work closely with John Burke, Global Chief Marketing Officer, Bacardi Limited. View the full release here: Kathy Parker to join Bacardi as CMO for PATRÓN® tequila and GREY GOOSE® vodka (Photo: Business Wire) Visit Private-Equity Firms Discuss Bid for Kansas City Southern -- UpdateBrazil central bank authorizes tests of Facebook's WhatsApp pay, Mastercard and Visa sayAustralia's AMP warns of half-year profit plunge, blames virusNOKIA : Goldman Sachs reiterates its Neutral rating Parker will relocate to Bermuda with her family in August pending authorization by the Bermuda Immigration Authority.